MY JOURNEYAfter finishing my studies back in 2013, I’ve been working in Spain and the UK for a range of clients, some include World Sailing, Motorsport UK, the ITF and Menorca Doc Fest.
During my time as in-house Graphic Designer at World Sailing (International Governing body) I have created brand identities, assisted in all areas of design to launch a charity, as well as working across eSports, hospitality and events.
Since 2021 I’m based in Menorca and working remotely as a Freelance Graphic Designer, where I have had the pleasure to work and collaborate with some amazing female business entrepreneurs, continue my working relationship with the International Governing body I had been in-house for in London and continue growing with new clients.
STUDIESLast year it was 10 years since I finished my Graphic Design studies in the EAM Escola d’Art Municipal Leandre Cristòfol (Lleida, Catalunya , Spain 2013). And since then, I’ve never stopped learning and upgrading my skills.
Bachelor's Degree in Arts - Escola d’Arts i Oficis de Menorca / Menorca, Balearic Islands, Spain 2007
Product Design - ESAPA / Asturias, Spain 2010
CFGS in Advertising Graphics - EAM Escola D’Art Leandre Cristòfol / Lleida, Catalunya, Spain 2013
Motion Design - Created Academy / London, UK 2020
Master in Challenging Branding - Labasad Barcelona School of Arts & Design / Online 2022
METHODFrom the start, I get 100% involved in your project as if it were my own. I try to get to know you and understand your needs from the inside, asking the right questions and doing an exhaustive analysis of your competition, in order to create together a brand strategy that finds what your strengths are.
There are many ways to differentiate yourself within a sector, but one of the most effective ways is to focus on innovation. By constantly seeking out new and creative ideas, you can set yourself apart from others in your field and establish yourself as a pioneer. This requires a willingness to take risks and push the boundaries of what is currently considered acceptable or mainstream.
SERVICESHow can I help you with? Here are my main areas of work, book a first introductory meeting with me for free and let’s work together to find the best solution for your business!
Branding
Graphic Design
Art Direction
Editorial
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“Pili applies an original, artistic edge to everything she does and her attention to detail has quite honestly saved lives! She is an incredibly supportive and creative ally to have in any team!”
Harriet Strzelecki • Marketing & Communications Director at Podium Analytics